Logo Design & Brand Identity
A strong brand identity starts with clarity. We design logos and visual identity systems that help organisations communicate clearly and consistently across digital, print and physical environments.
Our work spans pharmaceutical, corporate and business branding projects. The context and scale vary but the approach stays the same. We focus on identities that are practical to use, built to last and appropriate for the environments in which they will be applied.
What We Mean by Brand Identity
Brand identity goes beyond a logo alone. It is the visual system that supports how an organisation presents itself across different touchpoints. This includes how things look, feel, and work together over time and different applications.
Logo design
Colour palettes and typography
Visual guidelines and brand assets
Consistent application across digital and print
When we design logos, we think of them as the face of the brand. It’s often the first thing people see and the thing they remember, so it needs to work hard. A good logo should be flexible enough to look just as good as a tiny social media icon as it does on packaging, signage, or physical branding in the real world.
We focus on clarity, balance, and longevity, creating logos that scale comfortably across different formats and sit naturally within a wider brand identity. The aim is always something confident and practical, rather than overly decorative or tied too closely to short lived trends.
Logo Design with Purpose
Experience Across Different industries
Our branding work spans pharmaceutical organisations, clinical research environments, corporate teams and growing businesses. Each project brings different requirements and our role is always to understand the context first, then develop an identity that fits the organisation rather than applying a generic template.
Brand Identity Systems That actually work
We design brand identities that are practical to use and easy to apply. This means thinking about how a brand will live across presentations, documents, signage, packaging, websites, and events. By designing with real use in mind, we help organisations maintain consistency without adding unnecessary complexity.
Explore our Packaging Design or Website Design services.
How We Approach Branding
At 6 Egg Design we focus on brand identities that are built for the organisations they represent. Every brief is different and we take time to understand the context, the audience and how the brand will live in the real world before any design work begins.
1: Understanding the company
We take time to understand your business and its audience, and how the brand will be used day to day. We look at every aspect from packaging to social media.
We explore visual ideas and directions that match your businesses vibe and goals. Our branding is created to suite your business and your theme. Not generic copy and paste branding.
2: Exploring Visual Direction
Your opinion matters to us! We want this process to be real collaboration, you will help us to select and refine concepts and turn them into a usable brand identity.
3: Refinement & Development
4: Delivery & Support
Final brand assets are prepared for use across digital and print, with guidance to help teams apply them confidently. We will walk you through how to use your brand step by step.
Contact us to see how we can help your business grow and become memorable!
keep it simple
We know that branding can feel like a big investment, especially for smaller teams. Our focus is always on creating brand identities that are clear, useful, and worth the time and budget involved. We keep the process straightforward, explain things clearly, and avoid unnecessary complexity.
Need help with your branding? Check out our Brand Consultancy.
You can explore our portfolio to see a selection of logo design and brand identity projects we’ve worked on. It’s a good way to get a feel for how our work translates across different industries and how those ideas hold up in real world use.
View our work
Frequently Asked Questions
-
Yes. We specialise in clinical trial branding including study identity systems, logo development and visual guidelines for use across trial materials, patient communications and investigator documentation. See our Serenta case study for an example of this work.
-
es. We regularly design within established brand frameworks for pharma organisations, developing new materials and assets that sit consistently within existing visual systems.
-
Yes. We regularly work on unannounced or confidential pharmaceutical and clinical programmes under non disclosure agreement.
-
Yes! While our primary client base is within the pharmaceutical and tech industries, we work with businesses every sector. We work with companies in both B2B (business to business) and B2C (business to consumer).